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CONTENT MARKETINGHospitality & TourismGlobal

Content Strategy — Global Tourism Board International Programme

International visitor conversions +44% | 12M content reach | AED 280M tourism value
12 months

The Problem We Were Brought In To Solve

Global tourism destination: generic brand campaigns underperforming vs competitor destinations for Indian, Chinese, Russian, UK visitors.

How Revino Delivered

Audience-specific content: Indian family holidays in Hindi, Chinese traveller guides in Mandarin, UK luxury seeker content, 84-creator influencer programme.

Measurable Business Impact

Visitor conversion: +44%
Content reach: 12M/month
AED 280M attributed tourism spend
Influencer programme: 84 creators in 6 markets
Global tourism: #3 globally in search
Sprout SocialYouTubeInstagramAhrefsMulti-language platforms
Hospitality & Tourism IndustryContent MarketingSocial Media MarketingSEO Services
KEY METRICS
44%
Conversion lift
12M
Monthly reach
AED 280M
Tourism value
84
Creators
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